The world of lingerie includes a multitude of brands, but none stands out as much as Hanro.
Founded in 1884 in Liestal, Switzerland, by Albert Handschin and Carl Ronus, this brand is synonymous with quality and timeless elegance.
Whether it's nightwear , loungewear , or luxurious underwear, Hanro offers a wide selection of items that meet the diverse needs of consumers.
The Swiss origins of the Hanro brand
Hanro was founded with the goal of creating superior quality products using the finest materials available. Also check out other fashion brands .
From its inception, the brand has focused on technical perfection and exceptional comfort.
This philosophy has enabled Hanro to become a leader in the field of lingerie and nightwear, two sectors in which it excels thanks in particular to its unique know-how.
A legacy of more than a century
With over 130 years of history, Hanro has survived world wars and economic crises, constantly evolving to meet the changing trends and preferences of its customers. Also discover the Agent Provocateur brand .
This rich heritage of experience gives each Hanro item an inestimable value, combining innovation and tradition.
The use of high-quality materials
Every Hanro piece is crafted using only the highest quality yarns. The brand favors mercerized cotton, silk, and satin to ensure exceptional comfort and durability. There is also the Hanky Panky brand.
This attention to detail and materials sets Hanro apart from its competitors and ensures that each product continues to delight year after year.
Hanro's different collections
Hanro offers a wide variety of collections that reflect the very essence of the brand: elegance, comfort and refined simplicity.
This includes seasonal collections as well as permanent collections that remain popular throughout the year.
Nightwear
Hanro's nightwear pieces are designed to offer both supreme comfort and sophisticated style. Here are some examples of the items found in this category:
- Pajamas - Available in lightweight fabric like mercerized cotton, they feel soft against the skin.
- Bathrobes - Designed to wrap the body in a cocoon of warmth and softness.
- Nighties - Combining sensuality and comfort, they are perfect for an elegant look even while you sleep.
Lingerie
Hanro's lingerie line is arguably one of the most iconic. Renowned for its perfect fit and unparalleled comfort, each item is designed to be worn all day without ever sacrificing style.
- Bras - Featuring precise cuts for optimal support while ensuring an elegant appearance.
- Panties - In various styles ranging from classic briefs to more daring models such as thongs and strings.
- Tank Tops & Camisoles - Perfect for wearing under clothes or on their own for lazy days at home.
Loungewear at Hanro
Hanro's loungewear collection perfectly embodies the current trend toward versatile clothing that can be worn both indoors and outdoors. These pieces allow you to stay stylish while relaxing.
Some key articles:
- Lounge Pants - Comfortable and stylish, they're ideal for weekends at home or casual walks.
- Long T-shirts and sweatshirts - Essentials for any modern wardrobe, made from soft and breathable materials.
- Coordinated Sets - For those looking for a unified and chic look without compromising comfort.
The Hanro Sales Experience
Shopping at Hanro isn't just about buying a piece of clothing; it's about experiencing the finest things.
Hanro stores offer personalized customer service, guided by expert advisors who can help find the items that best meet your individual needs and preferences.
Buy in store
Visiting a Hanro store allows customers to touch and feel the texture of the materials, which is crucial to understanding the exceptional quality of the products.
Trained staff can provide personalized advice, helping you choose the pieces that will suit you perfectly.
Online shopping
For those who prefer to shop from the comfort of their own home, Hanro also has an intuitive online sales platform.
With detailed descriptions and high-resolution images, customers can explore collections and shop with confidence. Plus, fast shipping options and flexible return policies make the experience even more enjoyable.
Current trends and limited editions at Hanro
Hanro, although steeped in tradition, remains relevant and modern by regularly launching exclusive collections and limited editions.
These collections are often inspired by seasonal trends while maintaining a timeless touch that characterizes the brand.
Capsule collections
Hanro's capsule collections include unique creations with careful attention to innovative details.
They are often limited in quantity, making them sought-after pieces highly prized by fashion lovers and collectors.
Seasonal trends
As the seasons change, Hanro adapts its offerings to include appropriate colors, patterns, and materials.
For example, lighter textiles and floral patterns will appear frequently in spring and summer, while rich tones and warm fabrics such as merino wool will be favored in autumn and winter.